Hi, I’m Carolina — a Chicago‑based Senior UX/Product Design Leader with over two decades in design and 16+ years shaping intuitive, high‑impact digital experiences across mobile, web, and enterprise platforms.
I specialize in translating complexity into clarity, crafting scalable and accessible systems, and elevating product experiences that drive measurable outcomes.
My approach blends creative problem‑solving with strategic rigor. I build design systems that connect brand, product, and customer journeys; establish UX operations that improve consistency and speed to market; and lead cross‑functional teams through rapid iteration and evidence‑driven decision‑making.
Equally comfortable defining product vision and executing detailed interaction design, I’m known for elevating craft quality, facilitating collaborative workshops, and turning ambiguity into elegant, user‑centered solutions.
When I’m not designing experiences, you’ll likely find me reading or spending time with my family.
Experience.
Senior Manager, User Experience and Design
United Airlines®
October 2022
– Present
Manager, User Experience and Design
United Airlines®
October 2020
– September 2022
Senior User Experience Designer
United Airlines®
September 2016
– September 2020
Lead Visual Designer
FurstPerson (now part of Harver)
February 2016
– September 2016
Manager, Marketing and Design
Investors Trust
July 2004
– January 2016
Certifications & Education.
Accessibility: Introduction to Digital Accessibility, WCAG in Detail, Accessibility Policy and Planning
Level Access
August
– September 2024
Management Accelerator: Problem Solving, Business Strategy & Business Fundamentals
McKinsey & Company
April
– October 2022
Enterprise Design Thinking Practitioner
IBM
June 2022
Make Design Systems People Want to Use
Design Systems University
February 2021
Fundamentals of Project Planning and Management
University of Virginia
April – May 2015
Bachelor of Fine Arts in Graphic Design
University of Florida
May 2004